ARGOS

Argos is is an agency specialising in interior consulting, design, styling and creative direction. The team at Argos is focused on guiding people in discovering the potential of interior spaces to create their ideal and absolute dream sanctuaries.

The brand is formed from basic, repeated elements—the circle grid structure is adapted in numerous ways to generate a wide range of patterns. This allows for endless pattern variations while maintaining a clear connection to the Argos identity. The logo’s straightforward letterforms and carefully crafted design embody the values of clarity and honesty that reflect the designer’s philosophy, making it distinctively theirs. It stands as a consistent and easily recognizable asset. The logo’s curved letter shapes, paired a palette of deep navy and watery blue, pay homage to the design founders Greek roots, evoking the Aegean Sea and the Cycladic architecture. Our aim was to build a brand that evokes subtle visual and tactile experiences—luxurious without being ostentatious.