IDEA+OLOGY

Idea+ology is a boutique design agency that was in need of a sleek, professional brand to mirror the strategic caliber of their work. Following years of growth and maturation, and with rising competition from global players, it became essential for Idea+ology to elevate their market presence. The resulting brand mark is bold and modern, cleverly incorporating a conceptual element that directly links the identity to the client’s name. The use of abstract black and white macro photography introduces an element of mysterious intrigue, seamlessly carried through their marketing collateral and website.